Let’s understand what is SEO. It is the short form of search engine optimization. Google is the well-known search engine all across the world. The word optimization in English means utilization of a resource in the best possible way. So, it is the method to optimize use the search engine as an effective way for your online presence. If you ever wonder there are many organizations who have their online presence on internet these days but how do they develop the traffic on their websites then you are at the right place.
It has come into awareness that google has developed a new algorithm that means a new method to produce results. It has created a change in the technique with which the company used to produce results and when something was searched on the search engine. With the change in the internal functioning, the SEO practices that were previously used to increase the traffic on the online web presence is also needs to be changed. It’s not unheard of for small businesses to live and die by their Google exposure, or lack of it. In competitive markets, appearing one slot higher in the search results could be the determining factor in whether click through and revenues come to you instead of your competitor. It is quite a tedious task to keep a hand on the practices of how and why search engine favors whom, in the past google there people can usually study from the internet as compared to nowadays where instead of the optimized results, there are much more ads being present on the screen. The example above clearly shows the increase in traffic on internet has become as an advantage as well as disadvantage.
Amid the covid 19 pandemic, when the whole world has come online, there is an opportunity for the business owners. The best practises to carry forward your endeavour.
A] Using Google ads but they will come with a fee as a google is a business too. When we search for something on the internet, some organizations turned to come early then the other. By clicking the ad, the customer might land up on your web portals with the least difficulty.
B] Using voice assistants. The voice assistant like Siri, Alexa can be great advantage for the practice of increasing traffic on the web portals. There used to optimize business are being realized lately. These are some insights on the topic.
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